by Haylee Benton | May 14, 2021 | articles
Salon owners often assume that they are providing a great or at least a good service to their customers. This can be dangerous, especially if they don’t exactly have their finger on the pulse. If you’ve ever received negative feedback, you know how devastating it can...
by Haylee Benton | Apr 27, 2021 | articles
As a salon owner, finding ways to engage positively with your customers outside of appointments will be extremely important, whatever the time of year. A birthday is a perfect opportunity to try a little soft-sell to your clients, making them feel special without...
by Haylee Benton | Apr 12, 2021 | articles
Regardless of some influencers giving themselves a bad name, a lot of the social media influencers of today are effective in their ability to drive sales, promote and push traffic for businesses and brands of all sizes. So, should you be collaborating with influencers...
by Haylee Benton | Mar 19, 2021 | articles
It is great to expand your client base and get new clients, but the trickier thing can be holding onto your existing clients and keeping their custom. Client retention can make a big difference to your bottom line. Boost Your Salon Business You can boost your business...
by Haylee Benton | Mar 8, 2021 | articles
Most salon owners and other businesses set a premium on those customers who return again and again after that first appointment. Loyalty goes a long way to improving bottom lines and making a business successful in the long-run. If customers are coming for one salon...