by Haylee Benton | Feb 22, 2021 | articles
You may have heard that video is the big, go-to marketing tool at the moment and might even be wondering how to leverage it for your salon. While video marketing can seem a little daunting at first sight, there are lots of ways that you can use it to your advantage...
by Haylee Benton | Feb 13, 2021 | articles
Many salons and beauty parlours use Instagram as a way to reach out to their local customers. Engaging in a meaningful way on social media like this can be challenging, and achieving the right mix is essential for making the biggest impact. Business Advice for the...
by Haylee Benton | Jan 24, 2021 | articles
Following Christmas and the New Year, Valentine’s Day is the next big event on the social calendar that hair and beauty salons should be looking at for a good marketing opportunity. While this year, there are challenges due to the pandemic, Valentine’s is still an...
by Haylee Benton | Jan 6, 2021 | articles
If you want your spa to stand out from the crowd, it’s critical to develop a strong, easily identifiable brand, as a spa and salon consultant, I’ve helped many spa’s establish new branding to help boost sales. Creating a strong brand can often be...
by Haylee Benton | Dec 21, 2020 | articles
In this article we’ll look at some tips for our salon consultancy team on how best to maximise your salon marketing potential. Whether it’s building an attractive website or revamping the outside of your salon, there are a lot of things you can do to market...
