Starting up a salon can feel like a lonely experience. Owning a business is stressful at the best of times, and when you feel as though the business’s success is squarely on your shoulders, you may start to feel overwhelmed. Plus, there are so many decisions to...
It has been an incredibly challenging time for salon owners, and you may be working harder than ever to keep your business going. Salon Consultant As a salon consultant, I know that having passion and drive is not enough – you will need to make smart decisions to help...
If not, here is why you should! Every business owner knows that getting customers to come back, again and again, is critical. It is even more important in sectors such as hair and beauty, where a loyal base can help build that essential bottom line. If you haven’t yet...
There are numerous ways to promote your beauty or hair salon business and get clients to book appointments. You’ve got your stunning new website, great products in the salon window, and you’re a dab hand at social media. You can send out promotional...
Salon owners often assume that they are providing a great or at least a good service to their customers. This can be dangerous, especially if they don’t exactly have their finger on the pulse. If you’ve ever received negative feedback, you know how devastating it can...
As a salon owner, finding ways to engage positively with your customers outside of appointments will be extremely important, whatever the time of year. A birthday is a perfect opportunity to try a little soft-sell to your clients, making them feel special without...
