Many salons and beauty parlours use Instagram as a way to reach out to their local customers. Engaging in a meaningful way on social media like this can be challenging, and achieving the right mix is essential for making the biggest impact. Business Advice for the...
Following Christmas and the New Year, Valentine’s Day is the next big event on the social calendar that hair and beauty salons should be looking at for a good marketing opportunity. While this year, there are challenges due to the pandemic, Valentine’s is still an...
If you want your spa to stand out from the crowd, it’s critical to develop a strong, easily identifiable brand, as a spa and salon consultant, I’ve helped many spa’s establish new branding to help boost sales. Creating a strong brand can often be...
In this article we’ll look at some tips for our salon consultancy team on how best to maximise your salon marketing potential. Whether it’s building an attractive website or revamping the outside of your salon, there are a lot of things you can do to market...
There’s no doubt that lockdown has caused problems many businesses around the UK, not least in the beauty salon sector where close contact is such a vital factor. Even when we do get back to opening again, it is not necessarily going to be business as usual for many....
Stopping and taking the time to review and implement some simple marketing strategies for your Beauty Salon can make all the difference when it comes to getting new customers. As an entrepreneur and owner of several successful hair & beauty spaces I have some...
